Alexis Morgan Hair

Created a new visual identity for Alexis Morgan, an experienced hairdresser based in Salt Lake City. Developed a scalable brand system including three logos, display typography, color palette, custom graphic elements, and a photoshoot under my creative direction to establish a cohesive social presence. The project also included print collateral such as business cards and a pricing sheet to extend the identity across both digital and physical touchpoints.

the early work

The later work